Digital Marketing Specialist

TEKsystems
$30.00 - $40.00 / hr
life insurance, sick time, 401(k), retirement plan
United States, California, Newport Beach
Aug 05, 2025
Job Description: This is a pivotal role for an organized and creative marketer who can support our department's strategic initiatives while driving partner engagement, campaign performance, and channel ownership. You'll help elevate our purpose-built loan program through tactical execution, data-driven analysis, and cross-functional coordination with clients, dealerships, and bank partners. Responsibilities: Marketing Strategy & Campaign Execution * Support the development and rollout of integrated marketing campaigns across paid, owned, and earned channels. * Collaborate with the Marketing Director to produce creative content for digital, print, and partner platforms-including product flyers, landing pages, and email campaigns. * Track campaign metrics and generate regular performance reports with actionable insights to guide future strategy. Channel & Content Ownership * Own day-to-day social media management, including planning, content creation, scheduling, and performance monitoring across platforms (Instagram, Facebook, LinkedIn, etc.). * Execute the creative coordination for partner-related content, working with internal and external stakeholders to ensure brand alignment. * Maintain and evolve content on the website, blog, and partner-facing materials. Bank Partners * Coordinate marketing initiatives with current and prospective bank partners to support distribution. * Organize bank-focused events, communications, and promotional activities to drive engagement and relationship-building. * Maintain schedules and materials for bank presentations, sponsorships, and event activations. Event & Tradeshow Support * Assist in the execution of high-visibility events, supporting booth planning, logistics, and occasionally, on-site coordination. * Manage post-event follow-up and performance recaps. Qualifications: * Bachelor's degree in marketing, communications, business, or a related field. * 2-3 years of experience in marketing, ideally in automotive, financial services, or performance-driven environments. * Solid understanding of social media strategy, digital marketing best practices, and marketing funnel principles. * Experience with Salesforce Marketing Cloud or other marketing automation platforms is highly preferred. * Familiarity with Google Analytics, CFMS platforms, social media scheduling tools, and email marketing systems. * Proven ability to manage timelines, juggle multiple projects, and meet deadlines in a fast-paced environment. * Excellent communication and writing skills, with a knack for turning insights into engaging content. * Creative eye for visuals and copy, plus the ability to collaborate with designers and vendors on execution. * Adobe Creative Suite experience is a plus Pay and Benefits The pay range for this position is $30.00 - $40.00/hr. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: * Medical, dental & vision * Critical Illness, Accident, and Hospital * 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available * Life Insurance (Voluntary Life & AD&D for the employee and dependents) * Short and long-term disability * Health Spending Account (HSA) * Transportation benefits * Employee Assistance Program * Time Off/Leave (PTO, Vacation or Sick Leave) Workplace Type This is a hybrid position in Newport Beach,CA. Application Deadline This position is anticipated to close on Aug 18, 2025. h4>About TEKsystems: We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company. The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law. About TEKsystems and TEKsystems Global Services We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.