Copywriter

The Copywriter (CW) works collaboratively with the copy team on brands and is responsible for researching, creating, and writing copy that reflects the client's strategy. The CW will support the generation of unique and innovative materials for brand(s)/client(s) and develops text from draft stage through final copy. Work can include revising/writing manuscripts, referencing, annotations and client medical, legal, or regulatory submissions. They will collaborate with Art Directors and Editorial as needed to ensure content is displayed correctly.

Copywriting and Creative Execution
Writes in a clear and concise manner while maintaining quality control, proper grammar, agency process, client referencing, and legal requirements.

Cross-Functional Collaboration
Collaborates and communicates with team members in a productive manner to ensure goals are met and attains/maintains creative vision outlined for the agency.

Strategic Thinking
Demonstrates knowledge of marketing plans including objectives, strategies, and how success will
be measured.

Administration
Maintains timely, detail-oriented, and accurate approaches to administrative duties.

*For Specialty functions, see additional information (if applicable) in the box below.
Copywriting and Creation Execution
- Performs research, analyzes, and interprets data from clinical studies, presentations, and
published papers.
- Creates copy content for assigned projects that is on strategy and in language that is original, compelling, distinctive, and synergistic with art/graphic.
- Performs proofing/editing on all copy, paying strict attention to details of copy/art agreement.
- Understands and implements agency/client review and routing systems; revises agency copy, identifies problems or inconsistencies, and solves problems by reviewing with supervisor/
account services.
- Logically organizes materials from a range of sources to create a compelling narrative/story flow.
- Demonstrates consistency in effectiveness and delivery of job expectations.

Cross-Functional Collaboration
- Demonstrates understanding of and maintains relationships with different agency departments including Editorial, Account, Strategy, and Project Management.
- Always communicates with team members regarding deadlines, revisions, quality control,
and new work.
- Collaborates with team in a productive manner.
- Works with Art Directors to support creative approaches to communicate brand personalities and messages for both the overall campaign and individual materials.
- Proactively approaches supervisors with new ideas and suggestions for personal career growth and team dynamics.

Strategic Thinking
- Understands the creative brief and the role it plays in creative evolution, taking into consideration client feedback.
- Understands marketing plans, including objectives, strategies, and how success will be measured.
- Begins to contribute innovative ideas appropriate to the clients marketing, strategy, and
audience needs.

Administration
- Demonstrates detail-oriented and organized approach to daily responsibilities.
- Completes timesheets, expenses, and all other administrative duties accurately and on timely basis.

* Portfolio of work demonstrating strong and consistent writing ability required.

* Microsoft Office Suite (Outlook, Excel, Word, Teams).

* Strong written and verbal communication.

- Communication: Attentive and shows interest in subject; expresses ideas accurately and clearly.
- Organization: Creates clear goals, identifies and finds the resources (eg, time, people, materials) needed to achieve them, and schedules tasks so that work is completed on time.
- Collaboration: Works effectively in a team environment to build and foster
collaborative environment.
- Problem-Solving: Shows interest in finding the cause of problems, looks for and chooses effective solutions, and takes the necessary action to resolve them.
- Creativity: Demonstrates a creative mind.
- Engaged/Motivated: Attentive and shows interest in the subject.
- Attention to Detail: Self-editing work and has a sharp focus on even the smallest of details.

* Understand marketing plans, and functions including referencing, fact checking, agency process
* Understand the basics of managed markets and healthcare ecosystem
* Work with clinical data and health economics data