Senior Product Marketing Manager, Copilot Sales
 Microsoft | |
 United States, Washington, Redmond | |
 Nov 16, 2024 | |
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OverviewMicrosoft is seeking a dynamic and experienced Senior Product Marketing Manager to join our team and lead the marketing efforts for Microsoft 365 Copilot for Sales. Microsoft 365 Copilot for Sales brings together Microsoft 365 Copilot with a role-specific agent that connects with customer's CRM platform to bring sales specific insights and generative AI benefits into the flow of work. This role will be pivotal in driving the product innovation roadmap, positioning, and GTM strategy helping customers maximize seller efficiency, boost productivity, and close more deals. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
ResponsibilitiesGo-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for Microsoft 365 Copilot for Sales, including market analysis, competitive positioning, and target audience identification. Product Positioning and Messaging: Craft compelling product positioning and messaging that clearly articulates the value proposition of Microsoft 365 Copilot for Sales to various stakeholders, including sales teams, partners, and customers. Content Creation: Create high-quality marketing content such as product pitch, infographics, whitepapers, case studies, field and customer facing presentations, and blog posts. Analyst Engagement: Drive ongoing analyst engagement in partnership with engineering teams to collect feedback on the product roadmap and help drive awareness for customer inquiries. Customer Engagement: Engage with customers to gather feedback, understand their pain points, and identify opportunities for product improvement and innovation. Cross-Functional Collaboration: Work closely with product management, engineering, sales, and other cross-functional teams to ensure alignment and drive successful product launches and initiatives.Other:Embody our culture and values | |